AshHaul

FMCG Trading & Distribution

Consumer products.
Global reach.

We source, trade and distribute high-demand FMCG products across the UK and international markets.

Food & Beverage

Household

Personal Care

Health & Wellness

Baby & Family

Pet Care

About AshHaul

Connecting supply
with demand.

AshHaul is an FMCG trading and distribution company working with manufacturers, brand owners and supply partners.

Our perspective is shaped by real trading experience between the UK and Zimbabwe, with a practical understanding of the relationships, routes and commercial detail that make cross-border supply work.

We assess each opportunity, understand the true commercial position and place suitable products with wholesalers, distributors, retailers and other volume buyers.

Talk to our team

The people

Two founders.
One handshake.

AshHaul is run directly by its founders — when you deal with us, you deal with the people who make the decisions.

Portrait of Rob, Co-founder & Director at AshHaul

Rob

Co-founder & Director

Rob

Rob brings 20 years of experience trading in and out of Zimbabwe. He leads on sourcing and commercial relationships — finding the right products, negotiating the right terms and keeping supply dependable.

Portrait of Matty, Co-founder & Director at AshHaul

Matty

Co-founder & Director

Matty

Matty runs routes to market and operations — matching products with buyers and making sure every deal moves smoothly from order to delivery.

Our markets

Flexible routes
to market.

UK ↔ Zimbabwe experience

We work across channels and territories, matching each product with the customers and commercial model best suited to it.

01

Wholesale & distribution

Bulk supply for established wholesalers and distributors serving local and international markets.

02

Retail & e-commerce

Products for retail groups, independent operators, online sellers and specialist channels.

03

Import & export

Commercial opportunities sourced and placed across the UK, Europe and wider international markets.

Products & brands

The products your
market wants.

Our focus is straightforward: consumer products with a clear commercial case and a credible route to market.

Established brands

Recognised products. Reliable demand.

We source branded FMCG lines for customers looking for competitive terms, dependable supply and efficient delivery.

New & exclusive products

New products. New markets.

We work with manufacturers and brand owners seeking distribution, market access or the right commercial partners.

Due diligence

Commercial confidence
matters.

Before an opportunity moves forward, we review the core product, supplier and commercial information. Transactions remain subject to due diligence, availability, compliance checks and agreed contract terms.

Supplier & product checks
Pricing & landed cost
Market & territory fit
Documentation & terms

Contact

Let's discuss
the opportunity.

Whether you want to buy products in volume or have products to supply, send us the essentials and we'll review the fit.

Trade enquiries only. Submitting an enquiry does not create a commitment to transact.